Rising



Business card for Eagle Marone Photography, 45 W. 52nd St, New York.

Written on front:
Phil Pegler
MU 8-42-40

On reverse:
SA 2 3700
Mr. Sahlins

Hi Hon -
NY Dress Inst,
1450 Broadway
Found in "The Sun Also Rises" by Ernest Hemingway. Published by The Modern Library.

-Click to enlarge photos-
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8 comments:

  1. heidiNovember 10, 2010 at 10:52 AM

    LOVE it! "Hi Hon" might be "Hiltons" ?

    ReplyDelete
  2. Michael PopekNovember 10, 2010 at 11:11 AM

    Hmmm, you may be right, Heidi.

    "Hi hon" didn't make much sense.

    ReplyDelete
  3. Alan SmitheeNovember 10, 2010 at 11:25 AM

    Might is also be "NY Press Inst." ?

    ReplyDelete
  4. Michael PopekNovember 10, 2010 at 11:31 AM

    It might be, Alan, but there was a NY Dress Institute on Broadway that was formed in the 1940s to strengthen the garment industry.

    ReplyDelete
  5. MoonshadowNovember 10, 2010 at 11:09 PM

    I did a search for Eagle Marone Phtography and came up with this link to a pdf...
    http://www.sciencemag.org/cgi/issue_pdf/toc_pdf/107/2785.pdf

    mid page - (Cover photo by Eagle-Marone Studios.)

    The magazine is from Friday, May 14, 1948. Too bad they didn't include the cover.

    ReplyDelete
  6. Michael PopekNovember 11, 2010 at 5:06 AM

    Moon, I did the same search and found the cover (it's rather boring)

    Will post when I get into work.

    ReplyDelete
  7. JeanneNovember 13, 2010 at 5:53 PM

    It almost looks like the "st" of "inst" might be "st" for street; the "s" is written differently there than in the word "dress" (or "press"). I say that knowing it doesn't make sense unless the other words are all abbreviations, too. And that makes no sense, either (at least to me!).

    ReplyDelete
  8. JeanneNovember 13, 2010 at 5:54 PM

    Oops, forgot to say: I thought "Hilton" too.

    ReplyDelete